Benefits of CRM for businesses

At the end of the day, the success of any business comes down to whether it’s making a profit. That’s why building and maintaining relationships with your customers — your primary source of revenue — is extremely crucial. To respond to this need, savvy business owners are implementing customer relationship management (CRM) systems as a part of their business operations.

4 Data backup solutions to consider

The modern business uses data in almost every aspect of its operations. Without immediate and constant access to it, a business will come to a grinding halt. What’s more, in the event of a disaster, it risks losing valuable data if it doesn’t have a backup strategy in place.

Prioritizing data backups with analytics

Staggering amounts of information is generated every day and many businesses would struggle to operate without their databases. In fact, experts agree that by 2020, there will be 1,700 gigabytes of data generated per person on the planet. If you’re a business that’s worried about protecting its data, analytics tools are a great place to start.

Boosting SMB marketing with automation

Small business marketing has often been a difficult endeavor for small business owners. Marketing involves a great deal of time and effort, and can require a significant financial investment. Previously, only large corporations could afford marketing automation, but that’s no longer the case.